Category Research

Research, Website Design

Introducing the Safari Growth Audit: A Free Website Audit for Tanzania & Zanzibar Tour Operators

I created the Safari Growth Audit, a free tool that scores safari and tour operator websites in Tanzania and Zanzibar on booking strategy, AI visibility, SEO, speed, UX and design.

Isack Kimaro
November 12, 2026

Research

The State of Tanzanian Safari Websites (2026)

I audited 20 ranking Tanzanian and Zanzibari safari websites. Not one loads fast on mobile, 70% are English-only, and almost none are visible to AI.

Isack Kimaro
September 27, 2026